|MARKET RESEARCH & ANALYSIS|
Our integrated research services provide benchmarks for the development of effective communication messages. Research capabilities at PDI Creative include survey design, implementation, and analysis; focus group coordination, moderation, and analysis; demographic studies; competitive analyses; program evaluation; preparation of research reports; and formulation of campaign strategy recommendations.
|WEB SITES/WEB APPLICATIONS/SOCIAL MEDIA|
Our team uses state-of-the-art techniques to create user-friendly Web sites and multimedia projects. We offer all the knowledge and technical skills required to build attractive, engaging Web sites and CD-ROM presentations. Members of our Web team have achieved prominent, global exposure for clients through the development of dynamic content management applications and negotiation with search engine firms.
In collaboration with you and our staff, our Creative Director develops integrated strategies and marketing plans that target your audiences and meet your goals.
|WRITING & EDITING|
Our staff includes experienced, published writers who work closely with you to refine your written message, ensuring that it is both appropriate and engaging.
Our creative team's print web and broadcast advertising reaches targeted audiences through creative implementation and well-crafted media plans that balance the principles of targeted reach and frequency.
|OUTREACH & PUBLIC RELATIONS|
Our outreach team can implement strategies to successfully present your story to key media contacts. We have coordinated media events and built media plans, press kits, advertising schedules, and distribution plans for major regional and statewide clients.
Our Art Director collaborates with our design team to create materials that convey your message clearly and leave a lasting, positive impression.
Our staff handles the details and liabilities of printing, production and distribution, including packaging, assembly, and postal requirements for mailings.
|ACCOUNT COORDINATION/PROJECT MANAGEMENT|
Our Creative Director facilitates client and staff communication, manages the creative process, provides marketing consultation, and keeps projects on schedule and within budget.
|BROADCAST DEVELOPMENT & PRODUCTION|
Our staff members have extensive experience in producing, writing, casting, directing, distributing, and repurposing commercial and informational spots for both radio and television. And we convert all broadcast assets for use on the web.
|burlington vt and washington dc • 802.658.4207 • email us|